Scott Gregson

A Laodicean seeking an escape route.

a Cheap man’s guide to Leveraging Pinterest

May 18, 2022 by admin

Other than Pinning great content, the key to leveraging Pinterest is to capture the user’s interest and gain traffic from their interest. Although Pinterest is an image-based platform, most visual journeys start with an idea, a text search. The path is most often: Search, Visual engagement, Web traffic, and Commerce. We’ll not address the casual browser on Pinterest but the user who has intent.

Targeted traffic: How does one target relevant traffic?

  • Create Boards with Keywords in the name
  • Name the file that you intend to Pin with the keyword(s) e.g., “hamptons-beach-deck-treatment.jpg.”
  • Use captioning, alt tags, and context copy to define the image
  • Use Keyword descriptions
  • Create the Pins of your assets on each board to link to YOUR site’s/profile’s asset(s)

Put your best foot forward: Narrate a journey that speaks to the user’s interest and your service.

  • Build Boards wisely!
  • Pin YOUR asset near the first few pins on the board
  • Do not Pin direct competitor’s images
  • Pin your best, be careful not to overshadow your content with better content
  • Start with Boards that are the direct target of your business.
  • If you design residential and sell most often to homeowners — target that
  • If you have a mix of new construction and remodel, make individual boards to highlight each, and later add new boards with more specific aspects
  • – Foyer/Entry remodels
    – Master bath remodel
    – Try to find specific aspects to start as that is what they search for
  • If you are Local, be sure to include “Local”
  • – Create Boards named after the location, e.g., “Boston Porches.”
    – Create Boards named after the service your company has expertise in or your niche, e.g., “Northeast Mudrooms,” “Fresh Northeast Modern Design.”

As you build your boards and users discover your pins, traffic will increase to a constant flow of users. Pinterest is not like IG and FB in that what you do stays relevant and builds. Most other Social platforms have a limited duration of interest (mere seconds on Twitter). Pinterest content is still there, discoverable year after year.

Filed Under: HowTo

Protected: Enchanted Valley Olympic National Forest July 1-4

January 2, 2022 by admin

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Filed Under: Uncategorized

Printing insights

December 2, 2021 by Scott Gregson

What are crop marks?
What is Bleed?

Filed Under: HowTo

Green Mountain — Wildcat Trail to Beaver Pond Trail Loop

April 10, 2021 by Scott Gregson

Kitsap County, WA
April 2021
10.9 miles, ~1700ft elevation gain, 6.5 hours
My AllTrails map

The way in.

Starting from the large parking area at the Wildcat Staging Area trailhead, the trail is wide and easy on the feet. As you progress and start climbing the trail, being a multi-use trail, it is not the best for foot traffic. Since dirt bikes frequent the trail, reasonable erosion control requires a heavier hand. The path varies from soft forest to exposed broken rock. At times it is flat; other times it is deeply rutted (dirt bikes).

The views are good including, Alder forest, expansive vistas, 2nd growth Fir forest, and a few creeks with bridges. More on one of the creeks later under The next visit.

There are some nice forest views and some invigorating grades (>30°) as you continue along south. As you gain elevation, you are treated to several peek-a-boo vista views. We had cloud cover limiting the view but could see east to Seattle, the Cascades remaining hidden behind the clouds.

You get a peek at the Hood Canal to the west as you take Vista Trail up to the peak.

At the top.

Along with a great view, you’ll find several picnic tables placed around the peak. On a clear day, you’d surely be able to view the Cascade range from Mt. Baker south to just north of Mt. Rainier. The rock peak is bordered with a chain-link fence on the east side for your protection. The rock face drops off sharply.

Both the Seattle Skyline and Bremerton’s PSNS with its historic crane are in view from the peak.

The way out.

After that brisk trek up to the top, the picnic tables and a hearty lunch both sat well with me. There is no water and no place to put trash so plan for that.

Back down Vista and heading east on Gold Creek trail you’re treated to expansive open views of the Olympics and Hood Canal.

You’ll continue around to Beaver Pond trail and take it back north to complete the loop. Then back on via Wildcat Trail to the trailhead.

The next visit.

I am thinking I won’t make the whole loop on the next visit but will trek in as far as this first little bridge. I could not find the name of the creek it crosses. I think I can spend a few hours there getting shots of the stream with different lighting as the sun moves across the sky. I’ll eat and take a nap between photo sessions. It’ll be fun.

Overall.

Great hike! The 10+ miles, 25+ lbs. pack, and 1700ft elevation gain was all I had in me for that 6-1/2 hour trek. I usually over-hydrate, so that was good. I had decided to carry a stove and Mountain House meals. That hearty meal at the top probably was the extra detail that ‘saved’ the day, at least for me.

We met two new friends on the trail. This is one of them (the other was chocolate-colored):

Filed Under: Hiking, Camping, Etc.

Getting off of the Chessboard – No.2

December 21, 2019 by Scott Gregson

Today will include more office setup.
– Swap in new monitors (on the chessboard)
– Setup router
– More on the Chessboard stuff
– Off the Chessboard Stuff

Swap in new monitors – The first set of monitors suck. I tried their default setting profiles as well as adjusting them manually. The issue is contrast, can’t get any. Blacks aren’t black. They will be going back to Amazon. I walked into Costco expecting to find similarly priced monitors that would do a better job. I wanted 27″ LED monitors with good contrast. They did have what I normally would have bought, but… they had Samsung 32″ curved monitors on sale for the same price.

I might post a separate post about the monitors. The Samsung monitors will work fine.

Setup router – They have a shared customer LAN here at BremertonWorkSpace.com. They also could setup a VLAN. I think the VLAN has a monthly fee, the router was a cheaper solution. There is a printer on the shared LAN but NAT!

More on the Chessboard Stuff – I have a few more must-do things and then…

Off the Chessboard Stuff – Well, hopefully I’ll get there today. I do expect to do so.

Filed Under: The Chessboard Saga

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Recent Posts

  • a Cheap man’s guide to Leveraging Pinterest
  • Protected: Enchanted Valley Olympic National Forest July 1-4
  • Printing insights
  • Green Mountain — Wildcat Trail to Beaver Pond Trail Loop
  • Getting off of the Chessboard – No.2

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